From an NAA press release today:
Advertising expenditures for newspaper Web sites increased by 18.8 percent to $3.2 billion in 2007, according to preliminary estimates from the Newspaper Association of America. Spending on newspaper Web sites has now grown to account for 7.5 percent of all newspaper ad spending last year (up from 5.7 percent in 2006).
For last year’s fourth quarter, advertising expenditures for newspaper Web sites increased by 13.6 percent to $847 million versus the same period a year ago, marking the thirteenth consecutive quarter of double digit growth for online newspaper advertising since NAA started reporting online ad spending in 2004.
Read more of the press release here…